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Services
FAMRC offers many services designed to help large and small organizations improve the marketability and demand for products of interest to Florida's many diverse agricultural industries. Our goal is not just to focus on benefits to the producers and sellers of agricultural products, but also to increase the awareness and availability of these products to the consumer as well. The Center is available to acquire, develop and/or interpret marketing and other information that will help maintain and develop markets for agricultural and fishery products from Florida. Such services include consultation on or development of:
- Market Information Systems
- New or improved marketing practices
- Programs to reduce marketing costs
- Improved management of advertising and market development programs
- Providing assistance and consultation on the implementation of new and emerging marketing systems.
Subject Matter Specialists can assist firms and groups in improving performance of marketing operations through consultation with producers, producer groups, marketing managers, board of directors, and others, on ways and means for improving marketing, by assisting them to:
- Detect and define marketing problems
- Recognize changes in marketing needs
- Identify marketing opportunities
- Formulate effective marketing strategies and programs